With transition to a cloud-based subscription model, organizations need to actively manage licenses, software provisioning, and consumption.In early 2017, Adobe announced it would stop selling perpetual Creative Suite 6 products, forcing future purchases to be transitioned to the cloud.Adobe’s dominant market position and ownership of the creative software market is forcing customers to refocus the software acquisition process to ensure a positive ROI on every license.Understand the future of the cloud in your Adobe licensing roadmap.Understand licensing methods in order to make educated and informed decisions.Manage licenses more effectively to avoid compliance issues, audits, and unnecessary purchases.Navigate the purchase process to negotiate from a position of strength.Ensure agreement type is aligned to needs. Understand and simplify licensing per product to help optimize spend.Vendor management offices in the process of a contract renewal.IT and business leaders seeking to better understand Adobe licensing options (Creative Cloud).ITAM/Software asset managers responsible for tracking and managing Adobe licensing.
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